Jaxvid said:
I'm not sure when, how, or why, these types of gut wrenching emotional kicks-in-the-groin became a) funny, and b) appealing enough to sell a product. It always seemed to me that the idea behind a commercial was to get the viewer to identify with the characters in order to create an identification with the product. At least that's what they taught me in PSYCH/Advertising 101 back in the day.
Whenever a commercial fails to feature some inane, “attention-grabbing†scene depicting “comedic violence†against a white male, said commercial will usually contain said white male being outsmarted, outwitted, emasculated, humiliated, mocked, depicted as an absolute boob, or emotionally-damaged in some other ruthless fashion. Who could forget that disturbing series of
“Burger King†commercials from 2010 featuring a white man dressed as an “adult baby†who was
“born yesterday ... but even he knows the quarter pound BK double cheeseburger for a buck is a very special deal.â€â€¦
My ears can only speculate the cresting, high-decibel shrieks of corporate-sponsored laughter extricated around the Anglosphere as a result of this disgraceful, repugnant exhibition in the hellish depths of loathsomeness that high-profile corporations will sink to in order to prove their dedication to the cause.
“Laugh harder, you little pink piggies!†squawks the Shylock Jew whilst his self-abhorring white “ad executive†cretins, seated at his right hand, nod their skulls in approval with an evil twinkle implanted upon their eyes.
Jaxvid said:
Even if you assume that the identification will be with the woman-who has cruelly and disgustingly embarrassed and dumped her loser boyfriend; or with the "best friend" who has underhandedly stolen his buddies girlfriend and delighted in embarrassing him about it, no one in the commercial is even remotely worthy of self identification unless you are expecting the identification-ees to be cruel, heartless, no-conscious, sh!theads. Which I guess is what Quicken loans expects, and unfortunately looking at the world around me, I guess they are right.
It should be noted that the “TV version†of that
Quicken Loans commercial from my post above did
not include the beginning dialog in which the white man says:
“This has been the best two weeks of my life.†That line was penned in order to indicate to the viewer that their relationship is in its infancy, and that his marriage proposal is hollow, wildly-premature, and even “funnyâ€â€¦because what man would propose to a woman after two weeks of dating? When that particular line is edited out, like it was in the 30-second commercial that plays on TV, the situation appears far more emasculating and embarrassing for the white “loser†with the cheating girlfriend.
Jaxvid said:
I can gauge how out of touch with the new morality of the world I am by watching commercials like this (and especially that Subway commercial I mentioned above which still raises my blood pressure every time I see it) and also watching the people around me and seeing them laugh and laugh, oh it is just so funny to see someone stomped on like that!!! Isn't it?
I expect in the near future a White guy will be shown walking along the street and a black kid will jump out and use a large machete to hack out his internal organs, and the viewers will laugh and laugh, it will just be so funny to watch a White guy die like that won't it?
Heck I may have a future in advertising. Now that I've cracked the code, I should try to profit off of it!!
For those precious few white men with a brain inside their cranial cavities, the future of commercials, and television in general, is rather bleak. Perhaps they’ll consider airing live, fully nude, torture-porn death scenes? Or white babies set ablaze, then tossed from the highest of cliffs into pits of barbed wire? Or white males sodomized by Samaria swords then burned at the stake by a feral horde of brown savages? Or why not white women spreading their legs, squatting down, and then birthing the darkest of mulatto hell-spawn? Sure, it may sound perverse for 2012, but with enough salivating at the chime of the bells, whites would eventually accept this malevolence as “entertainment.†Yes, I could see the DWFs discussing such programming at the proverbial “water cooler†each morning.