As Far as I can see, this situation with black QB's is just all publicity. These businessme/owners know what we know. They're in business to make money and that's what they're doing. So, they know that if the put up one or more of these black guys each year, it's positive publicity. Yeah, the guy will bomb as a QB, but his value isn't as a QB, it's as publicity. Whatever the blacks are doing at the position isn't important. It's only important to have a constant flow of them. Just my take on it.
Tom Iron...
Tom you are absolutely correct,
I went to Dicks Sporting Goods a couple of months ago. In the shoe section was a life sized cut-out of Cam Newton that was surrounded by under armour football shoes in all different colors and styles. A couple of rows over was the addidas section with a life sized cut-out of RG III surrounded by addidas football shoes. It is no secret who is being catered to. Remember this is the same crowd that stands in line overnight to buy the latest pair of athletic shoes and are willing to pay $500-$1000 for them. This is a crowd of consumers, that will stop at nothing to "look good", and buy the new product. The corporations know this, and exploit it. This just confirms what I have read somewhere regarding marketing. If blacks see black people in the advertisement, sales of that good or object increase significantly among them. So like everything else in this country, the NFL has succumbed to the corporat-ocracy. According to the same study I read on marketing, the same techniques have no affect on the white male population.
About 10-15 years ago Nike decided to enter the hockey market. They started making ice skates and were charging about $150 more than any other brand was charging at the time (CCM, Bauer etc...) Nike also paid good money to the top professional hockey players at the time to wear Nike skates (Federov was one of them). As somebody actively involved in hockey at different levels, I was really intrigued by this effort by Nike to crack the hockey market. The result was a total failure. Of all the high school hockey games I went to that year and thereafter, I didn't recall seeing one pair. In the pick up league I played in, not one pair. I asked my friend who coached elite level high school players about Nike and he crinkled his nose at me. In fact he had one kid that turned down a scholarship to a top Div I team, (but signed with another), strictly because the school had a deal with Nike that all their players would wear Nike skates. Today the Nike brand ice skate is non-existent.
