sport historian
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- Dec 18, 2004
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I remember reading that SI article at a young age, it always stuck in my mind. The Cardinals had one play on offense that in the huddle was nicknamed "n****** go deep." Maybe it was Charley Johnson who was calling it back then.
I did a little research on the Bidwells and SH you pretty much nailed it, they're typical "play both sides while standing for nothing" ruling class businessmen: "Political Donations: Per FEC filings dating back to 1997, Bill Bidwill has donated tens of thousands to the Republican National Committee, and contributed to the presidential campaigns of both Mitt Romney and John McCain. On the state level, while Bidwill has primarily donated to Republican candidates, he also has donated to the Arizona Democratic Party and several Democratic candidates for office, including Gabrielle Giffords."
The mid-60's Cardinals wouldn't have had a play called "n****** go deep." Their receivers, Wide outs Sonny Randle and Bobby Jo Conrad, and TE Jackie Smith, were white.
I recall the expression though. It was in Dan Jenkins' 1972 novel, "Semi-Tough." Oddly, the protagonist of the novel, Billy Clyde Puckett, was a white running back with Jim Brown's physical talent. The character was from Jenkins' high school and college, Paschal High in Fort Worth and TCU.
The reviewers of the time were either too stupid or didn't want to admit it, but there was a 60's white RB who fit the description, Joe Don Looney, who went to Paschal High. In a 1971 book, Fran Tarkenton said: "Joe Don Looney blew out of Oklahoma with the credentials to be another Jimmy Brown."
Unfortunately, Looney was the Johnny Manziel of his day.