Top 25 Cable Shows in Black Households

[Truthteller]

Thanks for the input Panther and welcome to the site. Hope you post much more often. Also, I did not post for several months over the summer. During that time span, Jack Lambert T added some excellent input, particularly in regards to West Virginia sports. Hopefully he finds his way back to CF at some point, soon.

This is kind of a dated survey (2014), but it's the best I could find, as racial breakdowns of TV sports ratings are hard to find. Looks like whites watch far less NBA than any other ethnicity (Black, White, Hispanic & Asian). Actually the numbers are startling. I figured whites were much more indifferent to the NBA than blacks, but didn't think the difference would be that stark! White sports fans only averaged watching 290 minutes of NBA for the entire 2013/14 season. Blacks almost tripled that amount. Pretty much explains why TNT only has black commentators, as whites are not watching anyway. My guess is whites indifference to the NBA has only grown since 2014.

Also, very disappointed in Asians for being so gung-ho regarding the NBA. Back in 2013/14 season they almost watched as much NBA as blacks (730 minutes). Why? Perhaps it was due to "Lin-Sanity", the 5 minutes of NBA fame for Jeremy Lin? So to watch one Chinese player, they followed a basically an all black league? Hopefully they've come to their senses since 2014 and stopped following in greater numbers.

Here and now, the Marxist media is bemoaning the fact that NBA ratings are tanking, even with the Lakers rising to prominence again. Here are dozens of links, regarding the NBA's current ratings slide.

 

[Truthteller]

Mid 2010's (or so) Major League Soccer (MLS) was strutting like a peac0ck, because they were filling a football stadium in Seattle, signing international stars, had incredible demand for expansion teams at inflated prices and building soccer-specific stadiums all over the U.S and Canada -- once deemed unthinkable.

Then came the kick in the crotch: Sports Business Journal reported the lowly, unpopular WNBA was beating MLS' ratings in the U.S. (doubled NBC's numbers), mostly due to black men watching the women's league -- same as the NBA!

Could a sports league be more embarrassed? Perhaps current day NBA has topped them?

Checkout this quote from a USFL executive, promoting spring football:

“I think, firstly, it’s a misconception that the XFL was a failure last time around. The ratings of the XFL and the three weeks that was around for before COVID was outright exceptional. It was out-rating the NBA for those three weeks...


Looks like the NBA is not nearly as popular as the kosher media (ESPN, Fox, USA Today, ect.) is making the public believe, getting lower ratings than minor league football?

 

[grandmaster]

I'm not sure how much you can blame the NBA and how much it just signifies a decline in basketball's popularity in the US in general.
The most-watched NCAA basketball game of the last 5 years was the 2019 championship game, which only had 19.6m viewers.
35.1m watched the equivalent game in 1979, so viewership declined 44% in 40 years.

WNBA vs MLS is an apples to oranges comparison; the best women's basketball league vs the 15th best men's soccer league.