I never thought that Matt Stafford had anything to do with Cooper Kupp being phased out of the offense last year. There was a stretch during the 2022 season when Kupp suddenly started seeing noticeably fewer snaps despite continuing the torrid pace of his triple crown 2021 year before his string of ankle injuries started.
As the article below states, Stafford and Kupp had "remarkable chemistry" yet anyone who was watching the Rams last year saw how Stafford suddenly looked everywhere but Kupp's way toward the end of the season, leading to his being waived. Stafford was clearly following Sean McVay's orders to focus on Pacua and the likes of Demarcus Robinson, Tutu Atwell and Jordan Whittington, anyone but Kupp.
McVay has never given a credible answer for Kupp's quick demotion and exit. Maybe Les Snead forced his hand, or ownership. The Rams didn't seem to be in a bad way when it came to cap space, unlike previous years. When Kupp was demoted in '22, McVay babbled about various things when asked why, never giving a good answer. It was like listening to Josh McDaniels when asked why Hunter Renfrow had been frozen out of the Raiders' offense following his thousand yard season, a bunch of meaningless bs.
As the article below states, Stafford and Kupp had "remarkable chemistry" yet anyone who was watching the Rams last year saw how Stafford suddenly looked everywhere but Kupp's way toward the end of the season, leading to his being waived. Stafford was clearly following Sean McVay's orders to focus on Pacua and the likes of Demarcus Robinson, Tutu Atwell and Jordan Whittington, anyone but Kupp.
McVay has never given a credible answer for Kupp's quick demotion and exit. Maybe Les Snead forced his hand, or ownership. The Rams didn't seem to be in a bad way when it came to cap space, unlike previous years. When Kupp was demoted in '22, McVay babbled about various things when asked why, never giving a good answer. It was like listening to Josh McDaniels when asked why Hunter Renfrow had been frozen out of the Raiders' offense following his thousand yard season, a bunch of meaningless bs.

Matthew Stafford was happy to see Cooper Kupp get 'the deal he deserved' with Seahawks
Matthew Stafford will be rooting for Cooper Kupp in Seattle, except when they're playing each other twice a year
theramswire.usatoday.com