Regarding commercials, I have a lot of venting to do, so I'm glad the topic has been brought up. The Brinks and Bud Light examples have already been mentioned, but there's another one that really irritates me. It's one of those Progressive Auto Insurance commercials, and a white couple are shopping for insurance. They speak to the main lady (whom I find very annoying btw), and she recommends some options and comments to the husband that he will no longer have to carry the purse. The man is wimp personified. He's submissive, weak, chubby, and we're left with no doubt who wears the pants in that relationship. He sheepishly and rather scaredly points out that it's actually a gift from his wife (after the wife mentions it's not a purse, but rather a European carry-bag.) This particular man is basically how almost all white men are portrayed in commercials nowadays, especially those which involve couples. There's no mistaking this strong trend of making men look foolish, clueless, inept, and in need of being rescued and shown how things are done by their wives, girlfriends, or someone other than a white man. Some other observations: 1. Almost all commercials are now politically and demographically correct. It's nearly impossible to find ads without a black man, a latino man/woman, and other races. I find myself with a great deal of surprise when I see that rare commercial with an all-white caste. 2. Often times, said minorities appear to be holding very good jobs and/or living normal, suburban lives like whites. We see them portrayed as doctors, lawyers, pilots, financial advisors, IT people, etc, etc. 3. More often than not, the black man in ads/commercials is strong, masculine, and athletic, which is the complete opposite of how white men are portrayed. 4. If you came into this country from the outside and were judging the racial make-up based on what you see on TV (commercials, news people, sports people, etc), you'll think the country is equally white/black, with a healthy mix of Latinos, and Asians a distant 4th. 5. I'm going a little off-topic here, but if you watch ESPN's studio analysts, it's starting very much to resemble the NFL and the NBA.